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10 Eyewear Brands with the Best Retail Concepts (Gallery)

Updated: Aug 15, 2022

Eyewear market has not been characterised by astonishing store designs, but mostly by multi-brand opticians, targeting the whole market of consumers more than specific categories, so that the general look of the shop was overall undefined and based on simple shelves holding glasses all around the perimeter of the shopping area. However, in the last decade, a series of very interesting young brands put their footstep to lead the direction of the industry to the next level.



1) VIU

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Credits: Viu Eyewear

source: shopviu.com


2) Gentle Monster

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Credits: Gentle Monster


3) Ace & Tate

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Credits: Ace & Tate


4) Oliver Peoples

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Credits: Oliver Peoples


5) Chimi

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Credits: Chimi Eyewear


6) Nividas

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Credits: Nividas

source: nividas.com


7) Linda Farrow

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Credits: Linda Farrow


8)Hawkers

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Credits: Hawkers


9) John & Audrey

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Credits: John & Audrey


10) Mykita

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Credits: Mykita

source: mykita.com


SMN Design had the pleasure to collaborate with some of the mentioned brands, and ready to assist you in developing your store to reach the same refinement and design quality!

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SMN Design / Interior Design and Brand Identity for Stores, Restaurants, Hotels, etc / Rome + The Hague

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